Marketplace (radio program)
| Marketplace | |
| Other names | Morning Report |
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| Running time | ca. 30 min. |
| Country |  United States |
| Languages | English |
| Home station | USC, Los Angeles |
| Syndicates | American Public Media |
| Hosts | Kai Ryssdal Scott Jagow Doug Krizner |
| Creators | Jim Russell |
| Directors | Jane Lindholm |
| Producers | Celeste Wesson John Buckley |
| Executive producers | J.J. Yore |
| Recording studio | Los Angeles, California |
| Air dates | 1989 to present |
| Audio format | Stereophonic |
| Opening theme | B.J. Leiderman[1] (composer) |
| Other themes | "Stormy Weather", "We're in the Money", "It Don't Mean A Thing" |
| Website www.marketplace.org |
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 PodcastPodcast |
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Marketplace is a radio program that focuses on business, the economy, and events that influence them. Hosted by Kai Ryssdal, the show is produced and distributed by American Public Media, the broadcast arm of Minnesota Public Radio, in association with the University of Southern California. With a weekly audience of more than eight million, Marketplace is the most popular business program in America.[2] Marketplace began in 1989, created by Jim Russell.[3] Marketplace is produced in Los Angeles with bureaus in Boston, New York, Washington, D.C., Miami, North Carolina, London, and Shanghai.
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A sister program, the Marketplace Morning Report, offers a seven-minute, twenty-second morning broadcast on many public radio stations, often replacing a segment of National Public Radio's Morning Edition. The Marketplace brand also took over the money advice program Sound Money, which was renamed Marketplace Money in 2005. All three shows share reporters and editorial staff. In addition, Marketplace reporters are featured in a daily interview segment on NPR's Day to Day program, an unusual link, since Marketplace is not otherwise affiliated with NPR.
Since August 2005, Marketplace is hosted by Kai Ryssdal, who had previously hosted the Morning Report and Marketplace Money. Marketplace had formerly been hosted by Jim Angle, David Brancaccio and later by David Brown. The Morning Report is currently hosted by Scott Jagow and Steve Chiotakis. Jagow was formerly a reporter and host for WFAE, a Public Radio station in Charlotte, North Carolina. Chiotakis was a reporter and host at WBHM, a Public Radio Station in Birmingham, Alabama. Marketplace Money was previously hosted by Kai Ryssdal, and is currently hosted by Tess Vigeland.
The show runs a daily short commentary, contributed by people from a variety of political perspectives, ranging from Columbia dean Glenn Hubbard, once the head of George W. Bush's Council of Economic Advisers, to economist and blogger Tyler Cowen. The commentaries by former Secretary of Labor Robert B. Reich are especially well-known and can be found at his blog or subscribed to at iTunes.
The show's regular reporters include: Janet Babin, who reports on Innovation, Stephen Beard, John Dimsdale, Sam Eaton and Sarah Gardner, who report on Sustainability, Dan Grech, who reports for the Americas Desk, Mitchell Hartman, who reports on Entrepreneurship, Steve Henn, Jeremy Hobson, Nancy Marshall-Genzer, Bob Moon, Alisa Roth, Amy Scott, Scott Tong, Jeff Tyler and Stacey Vanek-Smith.
Every day the show has a segment where they "do the numbers," that is, they tell the ending positions of the three major United States stock market indexes, the Dow Jones Industrial Average, the S&P 500 and the Nasdaq Composite. If all three have values higher at the end of the day than they did at the market's open that morning, the music played during the segment is "We're in the Money". When all three close below their opening positions, "Stormy Weather" is played. Often the indexes have little change from their opening positions or even differ with some up and others down; in this case, "It Don't Mean A Thing (If It Ain't Got That Swing)" serves as the background music for the segment.
On October 4, 2005 Marketplace began releasing a freely available weekly podcast Marketplace Takeout that "collects the best of Marketplace, Marketplace Morning Report and Marketplace Money." In January 2007 Marketplace Takeout was discontinued, and all three radio programs were made available as free podcasts themselves.
- ^ "BJ Leiderman, NPR Biography". NPR. http://www.npr.org/templates/story/story.php?storyId=2100788. Retrieved on 2007-04-25.
- ^ "Audience of 8 Million and Growing", Marketplace. Retrieved on 25 April 2007.
- ^ "The Program Doctor", Jim Russell Productions. Retrieved on 25 April 2007.
- Marketplace official website
- Marketplace podcasts
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